Lesson Category: Digital Outreach

If I could leave you with one message it would be this: Digital outreach is at its best when it’s used to build relationships. Don’t…

So our nestbox program has now gone from a Zoom talk to an interactive Zoom talk to an online learning environment. That online environment has…

Get to the good stuff As I watch professional interpreter/presenters make the shift to video, I keep noticing a couple of things. First, the pace…

Build your digital assets If you work anywhere near the front lines of your mission, you have access to rich, beautiful content every day. Are…

OK you’ve settled into your online relationship with your chickadee enthusiasts. They’re loving your mini-course; they’ve got all kinds of texts and images to pore…

Ready for an a long-term relationship What if that chickadee program became a six-week workshop on backyard bird stewardship? What if your family could sign…

Our family of chickadee enthusiasts signed up for your Zoom event, and you surprised and delighted them with an interactive session that verily flew by.…

The Scenario Let’s say your organization has a mission that focusses on the stewardship of urban or backyard wildlife. And suppose that chickadee nesting season…

One Year Into the Pandemic It’s hard to believe we are now a year into this COVID-19 world. We got ourselves past the initial panic…

Create an outline for a digital outreach program that includes an arc of increasing engagement. Include three different media or engagement types. One of these…